One AI to plan, create, run and optimize advertising across every channel.
Connect your ad accounts, describe the business objective, set the budget and guardrails. Agents build the campaigns and keep improving them — measured against qualified customers and revenue, never clicks alone.
CPL is 1.7× the portfolio median while ROAS is only 4.45. Cost per lead alone would not flag this; revenue quality does.
per-action increase is capped at 15%
From a sentence to a live, governed campaign
Five steps, and a person stands between the proposal and the spend at exactly one of them.
- 01
Connect
Link your ad accounts. Credentials are sealed with envelope encryption and never returned by any endpoint.
- 02
Describe the objective
Plain language — what the business needs, not ad settings. Set the budget and the guardrails you want enforced.
- 03
Agents propose
A supervisor delegates to strategy, keyword, audience and creative agents. You get a full plan with its reasoning attached.
- 04
You approve
Nothing reaches a channel until the approval policy you configured is satisfied and the spend checks pass.
- 05
It keeps improving
The optimizer reads downstream revenue and proposes changes with evidence, expected impact and a confidence score.
Built to optimise the business, not the ad account
Scored on revenue, not clicks
The optimizer follows the funnel through to payment and renewal. A campaign with a low cost per lead and weak revenue loses to one with a higher CPL and real customers — and it tells you that in plain words.
One view across five channels
Spend, revenue, ROAS, leads, customers and CAC on one page, normalised across every platform, with per-channel efficiency underneath.
Automation you can reason about
Rules take conditions, a lookback window, a minimum sample size and a per-action cap. Dry runs record what they would have done. Conflicting rules are detected before they fight each other.
Every change accounted for
Each mutation carries an idempotency key, its previous state and a hash-chained audit entry. Any retroactive edit breaks the chain and is detectable.
The limits are enforced outside the model
Handing an AI agent a spend API is only reasonable if the boundaries are real. These are the ones the platform enforces in ordinary code, on every path, every time.
Spend caps are code, not prompts
Daily and monthly limits, a ceiling on how much any single action can change a budget, and a minimum conversion sample before anything scales. None of it is delegated to a model.
guardrails.evaluate() runs before the proposal and again at execution
A model can't invent a budget
Every model result is validated against a strict schema before use. A split that doesn't total 100, an unknown platform, an over-long headline — rejected, and the deterministic planner runs instead.
provider · model · prompt version · tokens recorded per call
Autonomy is bounded
Even on autopilot, low-confidence proposals route to a person, publishing a plan always needs approval, and a per-brand daily action limit stops a runaway agent.
RECOMMEND_ONLY · APPROVAL_REQUIRED · AUTOPILOT
Priced on the spend you manage
Every tier includes the agents, the guardrails and the audit trail. What changes is how much advertising the platform is sized to run, and how many brands and people sit behind it.
Starter
Up to ₹1 lakh managed spend
A single brand finding out what its advertising is actually worth.
- Google Ads and Meta
- AI campaign builder, approval required
- Revenue and CAC reporting
- 1 brand · 3 users
Growth
Up to ₹10 lakh managed spend
Multiple channels, and enough conversion volume for the optimizer to have an opinion.
- All five channels
- Automation rules with dry run
- Offline conversion import
- 3 brands · 10 users
Business
Up to ₹50 lakh managed spend
Several brands under one roof, with autonomy switched on where it has earned it.
- Autopilot operating mode
- Cross-channel budget reallocation
- Multi-touch attribution
- 10 brands · 25 users
Agency
Up to ₹2 crore managed spend
Client accounts kept separate, with one login across all of them.
- Unlimited brands
- Parent and child organizations
- Per-client roles and reporting
- Priority support
Enterprise
Unlimited managed spend
Custom terms, or a base subscription plus a percentage of managed spend.
- SSO / SAML
- Custom retention and residency
- Dedicated environment
- Contracted SLA
Managed spend is what each tier is sized for, not a switch that stops your ads. Campaigns are limited by the spend guardrails you configure — never by billing. Prices exclude GST.
Put your ad spend where the revenue is
Sign in to connect your accounts and generate your first campaign plan.